Our exclusive technology partnership spans the customer & consumer insights area.
We bring a cutting edge technology that measures human behaviour and the environment around us, giving our customers access, for the first time, to an almost infinite number of marketing relevant relationships.
Thus, our clients can discover insights and detect commonalities in consumer behaviour patterns across different brands, categories, interests, locations, media, activities, emotions & attitudes – and much more.
This insight technology innovation won the following industry awards:
- Winner UBS Global Innovation Challenge
- Winner Mumbrella Asia Marketing Technology Company of the year
- Winner of the audience vote and finalist in the I-Com Data Venture Challenge
- Nominated for a Cannes Lion in Innovation by the Unilever Foundry – a global search for the top 50 marketing technology start-ups that are innovating to help brands better connect, engage and relate with their customers
Some of the key features include:
- Gateway to the world’s biggest behavioural database, with a level of granularity that can answer critical marketing questions
- Almost unlimited analysis & insight generation – with fast turn around
- Flexible, consumer non-intrusive methodology, with time series and historical data access
- Mainstream population coverage via the internet
- Database approach that allows ongoing analysis and insight generation